By Dave Bartolone
Video on Demand has advanced from a simple process of managing 50 hours of movie content with 7 day lead times to a robust collection of long form and short form content with lead times reduced to hours instead of days. Add to this the next generation of VOD functionality that will provide capabilities that could increase the amount of assets to be distributed and managed significantly putting greater demands on providers’ Asset Management and Distribution Systems and processes.
This paper explains and illustrates how VOD has changed in the past 4 years and where it is headed based on certain trends and new capabilities introduced by the next version of the CableLabs VOD specification. This paper examines the impact these advances will impose on content providers and how they can prepare for it in the future.