Improving Consumer Friendliness With On And Off Premise Addressable Equipment (1990)

By John E. Burke and Tom Martin, Jerrold Communications

This paper will outline in detail the various On- and Off-premise approaches to addressability including: Interdiciton, Switches, and Hybrids. The current state of technology for each of these approaches will be discussed, as well as what the future may hold in store.

The paper will also compare and contrast on- and off-premise from a conceptual perspective. The differences may be subtle, but are important in understanding why operators select one approach to another. Topics that will be covered include: Cost Sub vs Cost Per Port, Powering, and Deployment. Possible solutions to the limitations of both approaches will be presented.

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