This paper will describe how cable operators can exploit their outside plant assets to host wireless microcells to do more than compensate for their smaller spectrum assets relative to mainstream cellcos who employ macrocell architectures. By means of computations and modeling, it is demonstrated that exploiting microcells can not only provide competitive parity to mainstream cellcos with more spectrum, but in fact a hybrid macrocell/microcell architecture with only 20MHz of licensed spectrum can actually enhance the ability of the wireless operator to offer leaf-frog services that incumbent cellcos will not be able to duplicate without adding more much more spectrum.