Path to Gigabit Fixed Wireless Access (2020)
By Venkata Somi Alapati & Kashif Shakil, Ericsson; Craig Schwechel, Incode Consulting
Consumer demand for home broadband access continues to be strong. Network operators are looking to grow their revenue by expanding services they offer. Home broadband offers that revenue growth opportunity.
- Operators can expand home broadband services to unserved and underserved communities. Rural markets are one example of underserved communities.
- For some network operators, even communities served by existing Internet service providers are attractive target for business expansion. These operators bring something new to the market, like higher data rate or lower cost or some other valuable feature.
When thinking about greenfield opportunities, operators must consider technology options available to them.
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