Creating The Value Proposition For MSO And Consumer Alike In The More Connected Home – A Guidebook To Success (2015)

By Mark Francisco, Comcast Cable, Charles Cheevers, ARRIS

The even more connected home is quickly becoming a reality. Much has been discussed about the rise in the number of connected devices in the home to increase from 10 today (on average); to 40 in five years with more than 40 billion connected devices on the planet.

Yet, we have seen the slow progress to mass adoption of home automation, Home Control, home security, and other home connectivity solutions. Why is this stuck and how can it be unstuck to gain a more saturated deployment level of 80% of US homes with one or more new connected home devices?

This paper takes a look at the following key elements in this growing and important area:

• The current status of technology enablers and how technology can move the needle now to help the overall value proposition

• The key technical building blocks required to create an MSO led Internet of Things (IoT) architecture and unify much of the elements of the connected home

• The importance of simplicity and curation of the service in this area – and the pros and cons of Do it Yourself (DIY) vs. Managed Connected Home/IoT services

• Standards and proprietary solutions – how they intermix and can there be only one or does the MSO have to look at embracing and adding value to the Do it Yourself devices?

• The Value and Cost equation with a close look at Effort and Cost vs. Return – why some of the current approaches to getting consumers to spend more of their money on these lifestyle, comfort, or convenience solutions don’t work and how to focus on the value returns that do work

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