TV Studio Origination: The Professional Approach - NOT A TECH PAPER (1970)

By Matt P. Spinello, Ampex Video Institute

They have been calling some of our industry's televised staging effects "slap stick", our equipment "toys", and our attempts at television production, "Mickey Mouse!" A current user of video recording equipment has taken the statement literally by labeling his recorders MM-1 and MM-2. To season the wound, a printed source of information states that present day software within the industry leaves much to be desired; that material is much too boring; and that producers of videotape programming should consult first with educators before developing packages that are designed to entertain, educate, communicate.

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